Evolution of the PR Man/Woman
I recently spoke to a group of students visiting Ketchum’s London office about the evolution of the Public Relations industry and potential career paths within the field. This post is intended to share...
View ArticleHurrah! Barcelona Principles 2.0 Take a Fresh Look at PR Measurement – What...
AMEC, the international Association for the Measurement and Evaluation of Communication, launched the Barcelona Principles 2.0 yesterday at Ketchum London. In case you’re unfamiliar, the Barcelona...
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